The whole platform, feature by feature, in the order a salon owner actually cares about. Your website, Claire, and the SEO we run, with one honest line each.
Your website is two things.
The Studio you run it from, and the front end your clients see. Plus the booking that makes it pay and the integrations that wire it to everything else.
The Studio · the back end agencies never hand over
Add a service, set the price, it's live. No spreadsheet, no developer.
Add a stylist with their photo, bio, specialties, and booking link. Live before their first shift.
Tag a review to the stylist and service that earned it; it shows on both pages with the Review schema Google rewards. Add your own in a click.
Your latest Instagram posts pull onto the site automatically, no plugin.
Drop in your latest work; we optimize every photo and place it in your theme, tagged to the service it shows.
Opens to the three tasks that matter, with zero upsells. Not the WordPress wall of nags.
Anyone who can use a Google Doc can edit; draft/publish means nothing goes live by accident.
The front-end site · what clients see
90+ Core Web Vitals, the speed Google ranks on and clients won't wait past.
Built for the phone first, where ~75% of salon clients actually book.
Your Brand DNA applied across the whole site, so it looks like your salon, not a template.
Your work, front and center, on a site built to show it off.
LocalBusiness + HairSalon schema, clean semantic code, sitemaps. The technical polish Google rewards, on every page.
SSL, plugin-free, static-rendered. Nothing to patch, nothing to hack.
Automatic, every day. You never lose a thing.
New ranking signals and standards (schema, llms.txt) ship to every site overnight. No upgrade fee.
Every stylist, every service, every location gets its own page. Never capped, never a per-page fee.
Booking
Vagaro, Boulevard, Square, GlossGenius, Booksy and the rest. We wire in the one you already use. No switching, no new tool to learn.
A Book button rides every page, and it opens the right thing: a stylist's page to their booking, a service page to that service.
Integrations
Analytics pixels (GA4, Meta, Clarity, TikTok) and your tools, paste-and-go. No developer.
Your hours, services, and photos push from your Studio to Google automatically.
Claire, your salon’s AI.
On the Site + SEO + Claire plan. She writes in your voice, handles your reviews, and tells you the next move worth making, while you’re with clients.
Service pages, posts, and replies in your Brand DNA voice. Reads like you wrote it.
A reply to every new review, drafted in your voice before you've even seen it. Approve, post, done.
Watches your rankings, reviews, and competitors and tells you the one move worth making, with real numbers.
Produces service, location, and FAQ pages and posts every month. On the $970 plan, our team drives it.
SEO, done for you.
The foundations ship on every plan. On Site + SEO + Claire, our team runs the ongoing work, the part that actually moves rankings.
Real SEO work every month, not a DIY dashboard. Our team does it, not you.
We climb you up the local pack and own “salon near me” for your city.
We get you named when someone asks ChatGPT, Claude, Gemini, or Perplexity for a salon.
Real numbers every month: what moved, what's next. Not a four-page PDF nobody reads.
And the three that tie it together.
Your look and voice, captured once at onboarding and woven through the whole site and everything Claire writes.
Claire reads your old site and Google listing and brings the whole thing over (photos, pages, services) in about five minutes. Old URLs redirect so your rankings hold.
A free audit that shows exactly where you stand. /score for the website, /grade for SEO + AI reputation.
Every one of these ships on a site built to get found.
The foundations ship on every plan, including the $375 Site. On Site + SEO + Claire, our team runs the marketing for you too. Start with the free scan and see where you stand.